Viewing pre-built contact segments | Constant Contact
Updated: November 20, 2024
Summary
The video demonstrates how to identify your most engaged contacts by creating custom segments based on their email interaction. It showcases the use of pre-built contact segments and the process of defining criteria to determine engagement levels. By utilizing these strategies, you can effectively engage with your contacts who regularly open or click through your emails.
Finding Most Engaged Contacts
Learn how to find your most engaged contacts or create a custom segment of contacts who regularly open or click through your emails.
Viewing Pre-Built Contact Segments
Explore pre-built contact segments and view contacts in those segments to engage with them faster.
Creating a Custom Segment
Discover how to create a custom segment by selecting criteria and defining engagement levels for contacts.
FAQ
Q: What is the purpose of finding the most engaged contacts?
A: The purpose of finding the most engaged contacts is to target them for more personalized engagement strategies and to enhance the effectiveness of email marketing efforts.
Q: How can pre-built contact segments help in engaging with contacts?
A: Pre-built contact segments provide a quick way to identify specific groups of contacts based on predefined criteria, making it easier to engage with them faster and more efficiently.
Q: What is the process of creating a custom segment of contacts?
A: Creating a custom segment of contacts involves selecting specific criteria, such as open or click-through rates, and defining engagement levels to categorize contacts based on their interaction with emails.
Q: Why is it important to engage with contacts who regularly open or click through emails?
A: Engaging with contacts who regularly open or click through emails can lead to higher conversion rates, increased brand loyalty, and better overall marketing performance.
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